Ecommerce Essentials: A Merchant Account and Payment Gateway
If you are just starting an ecommerce business, searching for a merchant account and a payment gateway should be top priority. Together a merchant account and payment gateway will enable you to accept online payments in the form of credit cards directly on your website. There are myriad options for both merchant accounts and payment gateways, though they can vary greatly.
What is a Payment Gateway? A payment gateway is the online equivalent of a point-of-sale system (like a credit card machine) in a brick-and-mortar store. When an online shopper selects “Pay Now” on a website, their payment information is passed through your secure server to a payment gateway, which serves as a liaison between your bank and the customer’s bank.
What is a Merchant Account? The details of the transaction are then sent from the payment gateway to your merchant account. Your merchant account bank requests authorization from the customer’s issuing bank to complete the payment. The issuing bank then will either authorize or reject the payment and send the details of the authorization through the payment gateway to your website and the customer.
Hybrid Solutions There are a handful of services that offer hybrid solutions that combine a payment gateway and merchant account into an all-in-one service. The advantage of doing so is the entire process to authorize a transaction takes just a few seconds; however, the cost of using such a solution is often slightly higher than if you were to obtain a payment gateway and merchant account separately.
What to Look For Whether you opt for a hybrid solution or a separate merchant account and payment gateway, you should always research prospective options to find one that fits your needs. No matter what you choose, here are a few key features to look for:
Account Management
Compatibility with your site’s shopping cart Encryption capabilities
Fraud prevention and security features
Hidden fees and payments
Reporting features
Startup costs
Since every ecommerce business needs to accept online payments but has its own unique needs, it’s important you research various options to find one that can best meet your company’s payment needs.
This article provides a checklist for retailers who are evaluating SaaS based eCommerce solutions as part of their re-platforming project. These are the characteristics of a true software-as-a-service (SaaS) eCommerce provider.
The platform decision is arguably the most important, complex, and costly part of a retailers 3-5 year investment cycle. It is a decision that is often put off or easily put on hold due to other priorities or the risks involved. And it is a decision that very few online retailers are qualified to make on their own since it has such broad implications across technology, marketing, operations, and sales.
What is SaaS? A logical place to start. Software-as-a-Service (SaaS) is a delivery model alternative for software companies to license their software “on-demand”, typically delivered over the Internet using standard web protocols. In most cases, the SaaS provider has software running their own servers in a data center they manage, along with all aspects of the application. This is opposed to licensing software “off-the-shelf”.
eCommerce SaaS Providers are companies that deliver their eCommerce software platform on their proprietary infrastructure. True SaaS eCommerce providers can offer a much higher level of service overall to retailers over in-house or third party hosted models.
The “Service” in SaaS Beyond the software delivery side of SaaS, and more important for retailers to understand, is the provider’s ability to actually provide an ongoing service. The SaaS provider is not coming in, building out a website, charging licensing fees and leaving. A SaaS provider makes their money over a 3-5 year period and is accountable for keeping the website online and fast every second of every minute. A tall order for just plain old software companies and is the fundamental difference with SaaS providers over custom eCommerce solutions or third party hosted systems.
1. Redundant Server Infrastructure True eCommerce SaaS providers have redundant server farms with no single points of failure. The SaaS platform will offer load balancing, clustering, and automatic fail over for all server tiers. In all likelihood the SaaS platform will house more than one website and Client (called a multi-tenant architecture) – this is not a problem providing they can guarantee performance, security, and availability in a Service Level Agreement.
Beware: We often hear of eCommerce Systems Integrators proposing one or two servers as “ongoing hosting” instead of proposing robust, high-availability architectures.
2. New Features and Upgrades Included We are not talking about “18% per year maintenance”. True eCommerce SaaS providers will deliver several releases per year of new platform features requested by their Clients. These features will be rolled into the software code base and seamlessly released to all Clients avoiding costly “customization fees”.
Beware: Software License Maintenance is often used as a placeholder during the sales process for new features, support, service, or other.
3. Service Level Agreement (SLA) Included True eCommerce SaaS providers have a “service culture”. They are used to earning their money over a 3-5 year period of time vs. one-time upfront fees. As a result, they will guarantee Uptime, Performance, Transaction Integrity, and the Support Process in an SLA with the retailer. These SLAs should provide clear monthly reports on the status and a penalty structure for not meeting the targets.
Beware: Companies may try to use the 3rd party hosting company’s SLA in place of an agreement with the solution provider.
4. PCI Security Payment Card Industry compliance is something that all online retailers must understand and be able to demonstrate. True eCommerce SaaS providers will maintain PCI-DSS compliance and provide controls within their platforms to make compliance easier for the merchant.
Beware: Providers should guarantee they will maintain PCI compliance in their Master Services Agreement.
5. eCommerce Account Management Outside of 24×7 support, true eCommerce SaaS providers will offer a dedicated account management resource to their Clients. This person is named on their account and is available as a single point of contact and is accountable for customer satisfaction at no extra cost.
Beware: It is important the person assigned to your account is not motivated by selling more services.
6. Platform Configuration True eCommerce SaaS platforms offer rich features that can be turned on or off (configurable) as part of the implementation and by the merchant on-demand. This includes the ability for complex merchandising, search, promotions, shipping, checkout, payment, and other tools to be available to the Client as needed at no extra charge.
Beware: Many eCommerce providers will build a custom platform and website that offers limited configurable parameters after it’s delivered.
7. Rapid Deployment Since a true eCommerce SaaS provider already has existing infrastructure and software running live, this drastically reduces project times and allows the retailer (and the provider) to focus on the most strategic parts of a project (User Experience and Integration).
Beware: To reduce project risk, retailers must provide more time for testing (technology, procedures, etc.) for in-house or third party hosted solutions than with SaaS solutions.
8. NOC Monitoring and Performance True eCommerce SaaS platforms have a software and hardware architecture that is scalable, allowing for quick provisioning of additional capacity to handle peak demands. To stay on top of capacity, SaaS providers are continuously monitoring eCommerce websites using global availability and performance monitoring tools (Gomez, Keynote, Uptrends) and have a Network Operations Center (NOC) that can proactively stay ahead of load issues.
Beware: Many IT departments are just not staffed to handle 24x7x365 monitoring or have the resources to properly architect a scalable solution.
9. Rental License vs. One-Time Lump Sum Since SaaS providers license their eCommerce platforms “on-demand” vs. lump sum licensing, most provide a monthly based fee to “rent” the license. SaaS licensing models vary, some which are based on transactions, commissions, users, products, bandwidth or flat monthly fees. In almost every case, the ongoing monthly fees with a SaaS provider will be higher but the one-time fees will be significantly lower (than a licensed / hosted or custom build hosted). Typically the monthly fee is a blend of License and Delivery of the service.
Beware: The monthly fee for SaaS providers is not “hosting”, it is a mix of licensing and service delivery (as defined in the plan and SLA). Go back to checklist #1, the managed hosting fees alone for a redundant setup will make the SaaS fees very reasonable.
10. Disaster Recovery – Business Continuity As a provider of business critical services to online retailers, true eCommerce SaaS providers will maintain a full disaster recovery (DR) and business continuity plan (BCP). This will protect the merchant by reducing possible downtime and data loss caused by a disaster in the data center.
Beware: Backups can be part of a DR strategy, but are not the plan alone. It is critical that the platform provider has a replicated environment to recover service if needed.
Michael Turcsanyi is one of the founding partners of www.OrderDynamics.com. He brings more than 10 years of experience to the company in his current role as Vice President of Sales and Marketing. Michael is responsible for the coordination, management, and leadership of all sales and marketing activities. His responsibilities include new business acquisitions, strategic partnerships, communications, and developing the OrderDynamics service model. In addition, Michael oversees the OrderDynamics eCommerce Account Management process, a major part of the company’s value proposition and point of differentiation. Throughout his career, Michael has held leadership roles responsible for delivering large-scale eCommerce websites and Software-as-a-Service (SaaS) applications. Prior to OrderDynamics, he held executive positions with Canada’s leading managed hosting provider, Tenzing Managed IT Services (formerly Canada Web Hosting), and one of Canada’s fastest growing companies (PROFIT 100) for 5 years. At Tenzing, Michael led the Sales Engineering, Account Management, and Operations teams through explosive revenue growth and expansion in Toronto. Other work experience includes senior level positions at The Equitable Group Inc., RBC Dominion Securities, and Thinkpath.
A step by step video tutorial guide to building your own ecommerce website using the free open source software “osCommerce” Also available at stevebraithwaite.com
Challenges of International Ecommerce and Solution through Open Source
Introduction:
A recent study reports that almost 40% of current Internet companies turn away international orders because they do not have processes or systems in place to fulfill the order or they don’t have idea of solutions for the challenges they are facing. Even though, Internet makes it possible for a company to sell their products in an international marketplace through online, many companies are not prepared to go global. In this article we will study the general challenges faced by a company in International ECommerce and solution for the same.
Major Challenges of International ECommerce: Cross border orders & Global Shipping: Shipping is the key step in the International ECommerce Systems. Smaller products mean air transport is affordable but for larger merchandise the shipment through freight forwarder is feasible. The Ecommerce system should support both kinds of Shipment facilities.
Communication barriers: Another challenge in international eCommerce is developing websites without communication barrier. It should support international audiences, i.e. customers of each country. The websites should also provide interface for translation of one language into another that addresses the culture of the target region or area.
Import and Export Laws/ Tax System: Each country, province or county have their own law for Ecommerce trading and tax system. The eCommerce system should provide interface and facility for accommodating such region specific tax system and settings.
Internet Payment Systems & Security: The International payments are a major concern for the online customers. The eCommerce system should support International Payment System but through a secured channel for payments.
Marketing and Promotion of products: Many of the eCommerce System lacks the support for Marketing and promotion of products through the system.
Top 5 Challenges of ECommerce Websites: Don’t waste the customer’s time: Time is the most important commodity in online shopping. You want your customers to be able to find what they want and buy it as quickly as possible.
Lack of browser compatibility: While 80% of the market uses Microsoft Internet Explorer, failing to design your eCommerce site to work with other browsers is passing up a huge opportunity
Poor UI design of website: When a website is not well organized or looks unprofessional, many customers will immediately look elsewhere.
Poor customer service options: All eCommerce sites should make it easy to get questions about products and purchases answered.
Security concerns of customers: Many websites fail to recognize how apprehensive some shoppers are to enter their sensitive information into unknown eCommerce sites
Other Challenges: The other eCommerce challenges are low conversion rates of orders, high shopping cart abandonment rates, low average order sizes, high bounce rates and low return visitor rates.
Challenges addressed through Open Source ECommerce Systems: With some simple (and some not-so-simple) adjustments, an eCommerce site can improve its profitability significantly using the open source technologies and systems. The Open Source Ecommerce Software such as Grove Cart (from eGrove Systems Corporation), Prestashop, ZenCart and Magento supports different Shipping Gateways, Multi-lingual support and translation facilities as well as different currency support. Grove Cart, Magento, ZenCart also supports region based tax settings and different payment gateways such as PayPal, Authorize.net, Google Checkout, etc. The website security is addressed through the provision for transaction through the secured socket layer which most of the eCommerce systems have these facilities. Magento eCommerce systems provide interfaces for email marketing through the ecommerce website itself. Grove Cart have the feature of one page checkout thus by saves buyer’s time and it also have the different browser compatibility. One of the most important features of Grove Cart is the vast gallery of templates that facilitates rich UI design options for companies.
Conclusion: We have in place system for International ECommerce solution using Open Source Technologies such as Grove Cart, Prestashop, Magento, ZenCart and Joomla – Virtue Mart Systems. In future, the growth of international eCommerce is likely to be explosive, as there are vast support from Open Source Communities and entities like eGrove Systems Corporation.
eGrove Systems is the leading eCommerce web site development company in New Hampshire. We are providing various web development services using various languages such as Joomla, Drupal, wordpress, zencart etc. For more information visit http://www.egrovesys.com
Along with headlines, product images on an e-commerce site capture the visitor’s attention. Eisenberg gives examples of excellent use of photos from Harry and David and Tiger Direct. He recommends Camtasia for software product demos, careful attention a model’s eyes in photos for services. All images should reinforce your primary message. Finally, test to see what your customers prefer.
Flood of Ecommerce Packages: Which One Will you Choose?
In today’s cyber era, you will find so many software and ecommerce solutions that you can’t even visualize. Today, Online IT market seems to be more of a battle field for these new, effective and feature rich ecommerce packages leading to various online shopping & ecommerce sites. More and more top ecommerce companies are coming in the field with their latest and advanced software and packages everyday. These ecommerce packages attracts you more when you a just a layman in technical sector and not having big budget to develop your own custom solution meeting your specific requirements. And at this point of time, these packages, no doubt, answer all your business demands. But I would say one thing here that before clicking at any ecommerce package, just make sure you are going to opt for the right choice or the choice really worth your hard earned money.
Today’s busy life of people has been really eased by the emergence of these ecommerce packages that has give rise to the concept of online shopping. Internet awareness and growing software knowledge has big contribution behind this concept of upcoming new feature rich ecommerce packages. Furthermore, various new business models emerging from ecommerce have also come to the IT limelight. There is no doubt that advanced ecommerce has broadened these new business model’s applicability to an extensive array of products and services offered online. An ecommerce package can range from a simple e-store to an extension being a sophisticated and well customized shopping cart together with many advance features and competencies. A good ecommerce package can help you your online business mount high in all markets from B2C to B2B.
Well, “right now” when competition is really high and people are getting inclined towards online businesses like anything, make a crucial time to spark your mind to get an ecommerce enabled website created with the right ecommerce package and multiply your revenues in a short time. Once you enter online business, you will find every kind of customer from impulsive to careful and bargain buyers who are eager to shop online and are usually connected with many other e-shoppers and discuss reviews and quality of products from the comforts of their home. This enquiring nature of buyers and increasing competition enforces you to choose an accurate, unique, eye-catching as well as cost-effective ecommerce package that must be easy to operate at the same time. Prior to your prospective buyer, it is you who has to stumble upon the website to make it just perfect for your customers.
A good ecommerce website not only offers various goods and items for sale but also gives an easy to use and attractive store giving a gallery view of all the items that they sell. An ideal ecommerce package will provide you an efficient shopping cart to select and buy products online; will help prop up these goods via interesting advertisements and discounts, track order status to avoid any confusion, ship products and keep a proper order record. Ecommerce package that helps a buyer to track his order status online is always considered great enough to make your buyers comfortable. Your first effort should be to help your customer in selecting the goodies of his interest as well as in checking them whether they are alright. There should be left no doubts regarding tax or shipping charges when customer is ready to buy your product. It would be great if tax and other things are included in the prices so as to avoid buyer’s frustration & discontent.
By this time, you must have got an idea that the whole system including today’s growing online business or customer’s satisfactions and comfort, depends on a correct ecommerce solution. Nowadays many well-known ecommerce companies provide a broad range of attractive ecommerce packages from economical to advanced and expensive. Now the job left for you is to choose the right ecommerce package that completely fits into your business model & supports you in the long run.
This lecture by Dr Ian Mackechnie is an excellent presentation on E-Commerce. It is part of the modules that are offered by the MBA at www.stamfordonline.com.my. At www.stamfordonline.com.my, we have introduced the system of blended learning to obtain your MBA. You will complete coursework through electronic forums, video seminars, textbooks, tutor support and face to face seminars. You will receive your lecture notes and assignments from your lecturers online. This method of learning allows you to continue working and at the same time get a qualification at your own convenience. It is easy, affordable and flexible. Visit www.stamfordonline.com.my for more details. Video Rating: 4 / 5
Payment gateway service helps in financial transactions when orders are made by the customers through a website, IVR services or through a mobile phone. This is a software which helps the on line businesses to carry out payment transactions. As the world is going to be using Internet for all sorts of purchasing and other transactions, such a system is necessary in order to carry out the transactions smoothly and safely. The credit card transactions become smoother and safer through the use of the payment gateway systems. The information related to credit cards is safe thus customers feel secure when carrying out transactions through payment gateway services.
The payment gateway system carries out a variety of function to process the transactions. Let’s try to understand that how the payment gateway system helps in the whole transaction process when a customer places an order on line. The customer places an order via a website; the information is encrypted and is sent to the web server of the merchant. The order thus received by the merchant server is forwarded to the payment gateway system to process it further. The payment gateway system forwards the message to the web server maintained by the bank or the end processor. It is further forwarded to the cards association which gives the answer as to the denial or approval for the payment. The information thus received by the payment gateway is passed on to the merchant or the payer. The payment is thus confirmed or denied. The on line purchase thus depends upon this. The payment gateway systems are thus becoming important tools in progress of on line transaction or other form of electronic transaction. There are always security concerns when a transaction is done on line. The payment gateway systems have tools which help in dealing with the security issues. For example – There are tools in the payment gateway systems which help in screening fraud transactions as well as calculating tax in the real time. Thus this is an additional help which further simplifies the transaction.
There are various tools available in the payment gateway services which help in controlling the fraud like velocity pattern analyses, Geo location, and the system to verify the address etc.
Security has been a major concern in electronic transactions. It has also impeded the growth of the e- business as people fear losing out their money or holding out their credit card information to a fraud. The customers and even the merchants are thus reserved in context of carrying out electronic transaction or carrying transaction through the web. Payment gateway system helps in reducing the various fears and concerns relating to such transaction. It has helped build up confidence for such transactions.
Something About Ecommerce Shopping Cart Solution, You Need to Know
There’s something about ecommerce shopping cart solution…
It is something that everybody ought to know, if they want to succeed on their online internet business. In this modern world, where ecommerce had already become a hot portal for making good money with less effort, many internet marketing services company clash to get the sales of people. This is also happening in choosing an ecommerce shopping cart solution. That’s why you have to be very careful in choosing it.
So, what is it we need to know about web shopping cart that is very crucial for every online business? It is definitely the “how-to” of choosing the best. How can we say that we’ve got the best ecommerce hosting company for our shopping cart? What are the criteria that we need to need to consider? Here are some important questions we need to ask:
How quickly can you use your ecommerce cart?
The accessibility of your shopping cart for the moment you’ve order it is important. Shopping carts must be quickly available and provided by the shopping cart web hosting company you have deal with. More importantly, it must be quickly to be use. Being accessible and being able to use is different. What I mean in being able to use, is that the shopping cart software should be easy to use and understand by the merchant ecommerce in a quick span of time.
Is the autoresponder good?!
One important factor in choosing the right web shopping cart is the autoresponder. The ability of the shopping cart software to automate the sending of newsletter or emails, and managing your mailing list well is very important in an online business. It is a good internet marketing strategy to send emails regularly on your mailing list and establish a connection between you and them. In this case they your customer will feel they are important and they will love you. There are a lot of benefits when people say good thing about a business.
Can your shopping cart offer affiliate opportunity to others?
Your shopping cart must have a service of having an affiliate. It must have an affiliate module. An affiliate module is a very effective way of internet marketing online advertising your products. It can handle the signup process, provide you with the statistics streamline communication paths and help you to keep track of payments to be made to all your affiliates. Having an affiliate network is very beneficial to you because people will help you broadcast your product in the internet world.
How fixed is the security? Is there a Technical Support?
Practicality no script is completely secure, but a good script can at least deter numbers of hackers who would try to hack into yours. Choose a software cart that is proven to be secured by recent user, and offer a great variety of passwords for your online business. In addition, technical support is also important, not only for the customers but also for your ecommerce merchant account. You’ll never know whether something might go wrong. Check the kind of customer services they provide. You can test this by sending an e-mail to the ecommerce hosting site with a few queries. Scrutinize the quality of their reply by checking if they have responded you satisfactorily.
Can it be customized and can be upgraded?
Your ecommerce software cart must allow you to customize it, change the design of it or anything that will make you feel comfortable with it. Check if the specific shopping cart can be customized to match shopping cart website or not and if the integration of different functions of the shopping cart to your site is possible. Also, your shopping cart must be able to upgrade. In this internet era, there’s a lot of online business opportunity around and it is better if you are always on the “trend” of breakthrough happenings, in order to get ahead of your competition. So, you must ask, Is it possible to add additional features in your web hosting shopping cart that are not in standard package?
Does the payment method provide you with choices?
And last but not the least, you must ask if the payment gateway of your hosting merchant account is working well. Easy shopping carts must provide merchants as well as customers many choices in paying what they purchase. They can by credit cards, by paypal and many more. The availability of the payment access is a big advantage of an online internet business.
The competition is tough indeed. And if you do not have the right internet marketing tool and strategy, you’ll probably will not be able to cope up in the ecommerce world. Having an online shopping cart solution can pave way to your success, that’s why you need to choose the best that suits you. Because on the long run, it is not just your ecommerce shopping cart solution that will matter, it is the way that you will handle it.
Ecommerce Shopping Cart Solution has helped thousands of successful Web businesses like yours take the guesswork out of capturing more online orders quickly and easily. So visit our site http://www.masterlistbuilder.us and get the shopping cart software now.
Ecommerce Solutions that Empowers you to Generate Profits
It’s all about making your online business a true success but putting in profitable business ideas into action with the customized Ecommerce Solutions available for sharing, discussing and promoting new technologies and offerings in the field of web hosting and ecommerce is a must for all business endeavors. Profitable ecommerce solutions should have the most paramount web software technology with features like design feature with customized templates, inventory management, web stats, store setup and merchandizing accounting with the free shopping cart which makes it an easy-to-use ecommerce solution that generates nothing but profit to you and helps maintain it all the time.
What makes an ecommerce venture successful is its framework which should be inclusive of ecommerce solutions providing with web based administration (CMS) for easy real time updates, add, edit, & delete unlimited number of pages, ability to automatically capture and retain customer details, ecommerce solutions with product catalogue with automatic download of electronics products, product bestseller report, ecommerce solutions with multiple product option, product search facility, easy product management facility, add new products in the pool of already existing products with product description available, user friendly product admin, WYSIWYG Editor, product with enlarge, main & thumbnail versions of each and advanced product search facility, online & off-line facility for products so they can be prevented from being displayed on the website by will, real time reporting, additional payment gateway ecommerce solutions, order management and processing, web based mail facility to allow you to check email remotely, daily database backup, ecommerce solutions with search engine optimization, web hosting ensuring system redundancy, flawless and secure network, hardware redundancy, multi-level data redundancy, 128-bit SSL security with full HTTPS support, POP3/IMAP4 email with Anti-Virus and Anti-Spam, ecommerce solutions with hacker safe security and disaster management for data, e-mails, payments with complete download facility of free ecommerce shopping cart software with upgrade option, quick books integration, free domain name transfer and 24/7 tech support, training and trouble shooting.
Moving from the all the essentials mentioned above for an ecommerce venture to flourish, Ecommerce Solutions are now integrated with features to let you earn big. E-businesses can get the benefit of SugarCRM for organizing and keeping track of people, companies and sales opportunities. It is a more productive method today and an effective ecommerce solution for creating and retaining customers. It manages customer interactions across different lines of business like reporting, marketing automation, sales force automation, customer support, collaboration and platform. Ecommerce solutions should also integrate with SAP Business Objects BI OnDemand to explore, report, and share data. eBay integration is also suggested as an effective ecommerce solutions letting businesses integrate with the world’s online marketplace with a global customer base of 233 million with global presence in 37 markets and the United States and integration with Crystal Reports, the business intelligence application used to design and generate reports from a wide range of data sources and lastly a fully integrable saleforce CRM which is a pre-requisite to survive in a fiercely competitive ecommerce world.
In short, there must be expertise, knowledge and proven credentials to give you fine tuned ecommerce solutions. It can be either tailor made or structured application and design to give the best portfolio to your product basket. There is innovation and value for money hence taking business to the next level with fully adaptable ecommerce solutions going hand in hand with changing business trends.
Andy Anand, the author for this article brings into the forefront, the pre-requisite for effective ecommerce with ecommerce solutions that are built to generate profits with optimization feature, secure admin and integration with customer friendly features and a free shopping cart software download. Visit for more information at http://ecommerce.techwave.com
The primary reason why you set up a virtual storefront is to make a sale. When visitors see your products, you want them to make a purchase. Services offered by payment gateways are very useful when customers need to pay you for their purchases.
A gateway serves as a channel that can bring a thing from one place to another. When doing eCommerce, a gateway plays an integral role in making verifications and allowing credit card transactions to come through. A payment gateway is an essential component of any online business.
For businesses to be able to accept credit card payments, they need to have a merchant account. Business owners can open a merchant account in the bank where they do their banking transactions. This type of account is where revenue derived from credit card transactions will be transferred after verification by the gateway.
A number of online companies offer payment gateway services for businesses that accept credit card payments. Business owners can choose the payment gateway provider of their choice. However, there are companies that offer a combination of services such as those that offer software packages that include a merchant account and a gateway service option as well.
Setting up the Necessary Accounts
The first thing that you need to do to get started is to open a merchant bank account and payment gateway account. When opening a merchant bank account, make sure that you choose a bank that will accept funds from your payment gateway account. This type of account lets you set up payments between your eCommerce site and your merchant bank account.
Online businesses that accept credit card payments should also have an Internet merchant account. All funds received from credit card payments are transferred from the payment gateway to this account. However, funds only stay in this account temporarily as they will be transferred to another account that a merchant designates beforehand. Transfers are done regularly and automatically.
How Things Work
Below is a step by step account of the process involved in each transaction. There may be a lot of steps involved but remember all these happen in the span of just several seconds.
1. Customers will go to your site and click on a product or products that they wish to purchase. When they are done with their shopping, they will be directed to the checkout page to pay for the products. In this step, they will confirm that they wish to buy the item/s that they have chosen and they will indicate the form of payment that they will use.
2. As soon as payment is done, the transaction will be forwarded to the payment gateway that you have chosen. Through this service, the transaction will be sent to your bank’s processor.
3. Then the transaction will go through the credit card’s network which will then send it to the bank that issued your customer’s credit card.
4. If your customer’s credit limit is enough to pay for all the items, then transaction will be approved. Then it will go through the same path that it has taken.
5. Once the payment gateway gets the message that the transaction is approved, it will inform the customer through your site. Then it will also send information to you, the merchant.
Payment gateways are an indispensable tool if you wish to accept credit card payments in your site. It will free you of the hassle of processing credit card payments manually allowing you to concentrate on the other aspects of your online business.
Jack Heape is an online marketer with over 25 years experience in media, sales, and marketing. He specializes in assisting local companies establish an online presence through his company LinkLocal. Jack is the author of several ebooks and numerous articles. Visit his website for more information on local internet marketing.
Zs Cart ? Create Online Store In Minutes With Best Ecommerce Solutions Zs Cart
Here I am going to write about ZS Cart which is providing the complete e-commerce solutions to create the online store. To create the online store for the business we need to go for the shopping cart software to set up it.But Its very simple with ZS Cart.
The process of building and managing your online store is very simple one with ZS Cart. Since ZS Cart is built from the ground up as a browser-based application, you are not required to install any special software. Your Store and console can be securely accessed from anywhere in the world via the internet.
With Simple 2 easy step you can setup to your online store with ZS Cart :
Step 1: Signup Register in ZS Cart site by choosing the Plan type , Store name , Email Id and contact Number. You will receive mail with the account credentials and click the activation link in the received email.
Step 2 : Ready to go Once you have done , the rest is quite simple, Now you can access to your console and set up a store.
Zscart has been developed to meet the needs of small- and medium-sized businesses to sell products and services online.ZS Cart is basically a web application written using PHP which aids you to sell your products online, which can be compared to that of an online store. The product will simulate all the tasks involved in a busy store. We provide our customers everything they need to set up, design, and manage a storefront.
You may avail the services of this product on a rental basis(SAAS concept). The amicable user interface deserves a special mention. MySQL database is made use for the purpose. Exploit the SAAS concept to free yourself from the annoying inconveniences associated with hosting the product in your system. The source code will be available with us, we will provide you with a username and password for your account. By using those information you can manage your store from anywhere in the world by just requiring an internet connection.
ZS Cart contains hundreds of sophisticated features, and hence there is no scarcity of good features. Features such as advanced order management options, smart sales, time-saving store administration tools etc serve as a testimony to our statement. The product has been nurtured after a thorough scrutiny of users requirements, valuable inputs and the feasibility of bringing those suggestions into actions.It has a built it AJAX functionality and a drag and drop interface for quick access to products. Zscart has a powerful product search feature and an extended product image upload, which allows for six additional images per product – all purchases are confirmed by automatic email.
ZS Cart is one of the most feature rich shopping cart solutions in the market today and covers most aspects of the online business needs.So Set Up your online store in minutes with ZS Cart.
Zs Cart – Ecommerce Solutions – Create Online Store In Minutes With Zs Cart
Here in this article I am going to write about ZS Cart which is providing the complete e-commerce solutions to create the online store. To create the online store for the business we need to go for the shopping cart software to set up it.But Its very simple with ZS Cart.
The process of building and managing your online store is very simple one with ZS Cart. Since ZS Cart is built from the ground up as a browser-based application, you are not required to install any special software. Your Store and console can be securely accessed from anywhere in the world via the internet.
With Simple 2 easy step you can setup to your online store with ZS Cart :
Step 1: Signup Register in ZS Cart site by choosing the Plan type , Store name , Email Id and contact Number. You will receive mail with the account credentials and click the activation link in the received email.
Step 2 : Ready to go Once you have done , the rest is quite simple, Now you can access to your console and set up a store.
Zscart has been developed to meet the needs of small- and medium-sized businesses to sell products and services online.ZS Cart is basically a web application written using PHP which aids you to sell your products online, which can be compared to that of an online store. The product will simulate all the tasks involved in a busy store. We provide our customers everything they need to set up, design, and manage a storefront.
You may avail the services of this product on a rental basis(SAAS concept). The amicable user interface deserves a special mention. MySQL database is made use for the purpose. Exploit the SAAS concept to free yourself from the annoying inconveniences associated with hosting the product in your system. The source code will be available with us, we will provide you with a username and password for your account. By using those information you can manage your store from anywhere in the world by just requiring an internet connection.
ZS Cart contains hundreds of sophisticated features, and hence there is no scarcity of good features. Features such as advanced order management options, smart sales, time-saving store administration tools etc serve as a testimony to our statement. The product has been nurtured after a thorough scrutiny of users requirements, valuable inputs and the feasibility of bringing those suggestions into actions.It has a built it AJAX functionality and a drag and drop interface for quick access to products. Zscart has a powerful product search feature and an extended product image upload, which allows for six additional images per product – all purchases are confirmed by automatic email.
ZS Cart is one of the most feature rich shopping cart solutions in the market today and covers most aspects of the online business needs.So Set Up your online store in minutes with ZS Cart .
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